This is the spot that started my career: A 15-second clip for jock itch medication that landed me my first junior copywriter role.
While an intern at Plan B Advertising, I pitched this concept for Fungicure. Out of the 31 ideas presented across our creative teams, this one scratched our client's itch!
It tested and performed well — garnering us a thank you letter from Alva Amco's CEO in Japan, a boost in Fungicure sales, and over 700k views on Youtube.
Art Director: Nathan Hanley
